When you don't have to worry about your rings matching or becoming dirty when they aren't being worn, that's value that adds up quickly over time. In this way, your silicone ring provides value far above what you actually pay for it, because it protects the larger purchase you've made in your metal ring. If your traditional metal ring is worth thousands of dollars, you might naturally be hesitant to wear it in situations where it can be damaged, lost or otherwise threatened. Protection of Your Larger Ring Investmentįor many people, the purchase of one or more silicone rings is to provide an alternative ring to wear in certain settings. Keep this in mind as we move through all of the other value-add areas of silicone rings - you get all these benefits for the cost of an average restaurant meal, or thereabouts. These numbers are exceptionally low when compared to the costs of metal bands or other traditional options - and the affordability only increases when clients choose from our massive collection of customizable silicone ring designs! For example, our men's rings start at just $17, while women's styles start at just $20. Low Costįirst and foremost, the long-term value of any item you purchase is directly connected to what it costs - and silicone rings are incredibly affordable no matter what you are looking for. Here's a primer on how silicone rings provide fantastic value to their wearers in several ways. We're often asked by first-time silicone ring clients whether these products are "worth it" - and the answer is a resounding yes for clients in a wide range of situations. And for those who regularly wear rings for any purpose, whether to show a commitment to a significant other or for any alternative reasoning, there are few products that create better value than silicone rings.Īt Enso Rings, we're happy to provide clients with a massive range of silicone ring options, from specific men's and women's styles to collections like our Star Wars or Disney realms. I like inventing and building product much more than building a business.For many people, the long-term value of the items they purchase, both large and small, is a very important theme. I didn't call myself a CEO for a very specific reason. Siminoff says he's excited for the freedom he has now: "I called myself a Chief Inventor at Ring.
Frustrated he could not hear his doorbell from the garage, Siminoff built himself a WiFi-enabled video doorbell. It was in that garage he actually stumbled onto the idea for Ring. At his start, Siminoff often used his home garage as an office and as a workshop to tinker and invent. In many ways, the bike was a fitting way to mark his new role. He returned to the "Shark Tank" stage this past Sunday, this time as a guest judge. In the end, Ring prevailed to the tune of $1 billion. The company faced other challenges, such as a recent legal dispute with another home security company that temporarily put Ring's sale to Amazon on hold. Still, Ring's success was far from instant.
"Nothing will ever supersede 'Shark Tank,'" he's said.
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Free publicity from the show helped boost sales, getting the company back on track. Siminoff was already a success in his own right, however, having built and sold a slew of other companies, some fetching millions of dollars. "The drive home sucked," he said in one interview. He and his team spent a month on the company's pitch and spent $10,000 to prepare. Siminoff strode onto the national stage in 2013 as a contestant on "Shark Tank." Back then, his company was losing money and could barely cover its costs. And I said, 'That's what I'm going to buy if it closes.' And he was like, 'Cool, it's a great bike.'" The bike was hard won. "We walked by the bike store, and it was in the window. He says he and his future boss at Amazon went for a walk during the due diligence process. At $8,000, Siminoff calls it a "total splurge." "I literally had it picked out," Siminoff recalls to CNBC Make It. It was a treat that Siminoff had been eyeing for awhile: a specialized, S-Works Epic mountain bike. The founder of Ring, a home security start-up, bought a mountain bike. Some might find themselves buying a few of each.
Most people, upon selling their company to Amazon for $1 billion, might buy a flashy new watch, a luxe sports car or even a mega-mansion.
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